DRY YOUR HAIR IN HALF THE TIME This sleek hair dryer is equipped with a professional DC Johnson motor, specially engineered to provide strong air speed and 1875 watts of professional drying power. TRULY IONIC Our Blackbird hair blow dryer has a ceramic tourmaline heating coil and has a dedicated ionic generator that emits millions of negative ions per second, leaving your hair feeling healthy, soft and frizz-free. Most other "Ionic" hair dryers have been simply sprayed with a weak ceramic coating and are not truly ionic.