OATMEAL SHAMPOO: Our carefully formulated pet shampoo has an oatmeal base. Oatmeal is a perfect ingredient for moisturizing your dogs skin and coat. PH BALANCED: Using your regular shampoo on your dog can damage their coats. Our natural dog shampoos are pH balanced for your dogs delicate skin. GENTLE CLEANSER: Remove dirt, mud, offensive smells and more with our gentle cleansing formula. Keep your pet clean, fresh, and deodorized. NONTOXIC FORMULA: This family-safe pet shampoo is made of naturally derived ingredients. Clean impurities from your poochs fur without using harsh chemicals. FLORAL SCENT: The Gorgeous Shampoo is perfect for pooches who like a little glamor. Enjoy the subtle fragrance of a fresh floral bouquet after bath time with your pet!