HYDRATION HERO An ultra-hydrating, sulfate-free shampoo that strengthens damaged hair and helps prevent future breakage. Contains vegetable protein. SAY BYE TO DRY HAIR This creamy, ultra-hydrating shampoo combines strengthening proteins with rich emollients to deeply moisturize, nourish, and protect dry, damaged hair. WORKS BEST FOR Dry, brittle, damaged hair of all types and textures. NATURALLY-DERIVED Rosehip oil provides essential fatty acids which are crucial in maintaining hair hydration & controlling frizz; algae extract provides minerals, amino acids, antioxidants, & vitamins to nourish & strengthen hair & protect the scalp from free radical damage; plant proteins replace missing keratin proteins to strengthen & repair, B vitamins strengthen & nourish hair for increased elasticity and moisture. 91% naturally-derived, vegan + Leaping Bunny certified cruelty-free HOW TO USE Massage into wet hair to build lather, then rinse.