Product Description Add a pop of color to your hair with Aloxxi conditioning color Masque The extra pigmented formula adds intense color while nourishing ingredients like coconut oil, sugar beet extract and shea butter condition the hair Brand Story EXPERT cARE FOR cOLORFUL HAIR We are passionate hair enthusiasts united in sharing our knowledge and love of hair color, care and styling Our industry tested, clinically proven formulas make hair healthier, shinier and stronger